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GS1 DatabarTM – new barcode on coupons as from April 2013

GS1 DatabarTM – new barcode on coupons as from April 2013

Up till now EAN and perso barcodes were used on coupons but this will change as from 2013

 WHY THIS CHANGE:

-       current coupon system = outdated

-       capacity limitations of the current structure

-       new business needs: e-m-d coupons

-       detection of GS1 fraud

 SOLUTION: GCN = global coupon number translated in a GS1 DatabarTM barcode

-       based on GS1 international company prefix

-       international solution

-       facilitating coupon clearing process (all info in one barcode so only one scan needed)

 

MIGRATION PERIOD:

 USE of new barcode

Non-personalized coupons:

-       coupons created with first validity date 1st of April 2013

-       “old” coupons will be OK to use til 31st March 2014

-       1st of April 2014: only “new” code

Personalized coupons:

-       coupons created with first validity date 1st of April 2013

-       “old” coupons still to use till 30th June 2013

-       1st of July 2013: only new code

22/05/2012
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