News

The leasing company Excelease has entrusted its communication budget to Actigroup and its subsidiary Pycty. Together, we will provide a cross-media solution that will show its image, values and excellence to its clients and prospects.

Actigroup will be in charge of re-branding, inbound marketing online communication, offline communication, booklets, etc. They will also deal with the hosting and organisation of the official opening of the Cercle’s new premises, as well as contacts with the press. In addition to the members of Actigroup, the dedicated team will be composed of our partners Pycty, Gracious and Visual...

Following a good year in 2012 and foreseeing growth in 2013, Actigroup is strengthening its team so as to better serve its loyal clients as well as develop activities for new clients. Specialists at the clients’ service Our two new recruits, Fatiha Harram (ex AIR Agency) and Pierre Compère (ex I Consulting) are coming from different sectors and will take on the roles of, respectively,...

@DMA 2012 : Early trends for 2013 : The Kinship Economy & The New Priority of Process over Product   The consumer marketplace is in flux as never before. Not just the struggling economy and its overhang of volatility, but the demographic hand-off from Boomers to Millennials and the technology shift to mobile and social. All of these things are coming together in ways that are fundamentally...

  http://www.forbes.com/sites/loisgeller/2012/08/03/the-ridiculously-inexpensive-magic-of-direct-mail-letters/  

Actigroup and Page-Web, specialists in Direct Marketing and Web Marketing, have decided to pool their expertise and to create a company specialised in Inbound Marketing. This is a type of marketing enabling companies to attract prospects in an unsolicited way and turn them into clients. The American company HubSpot, who invented the Inbound Marketing concept, has chosen Pycty as their partner for...